Owner Bio

Alex-Pic-2014Alex is a natural ideas person and strategic marketer.

She effortlessly combines passion, talent, insight, charm, wit, enthusiasm and knowledge with a positive and a can-do mindset. A marketing force of nature and fuelled by an innate business understanding, Alex has an instinctive ability to bring the very best out of the businesses and people she works with.

Marketing and media is in Alex’s blood, which explains why she takes to it like a duck to water. Her late father was an award-winning Fleet Street photo-journalist for the Daily Mirror and Alex was exposed at an early age to a world of words, wisdom and wily marketing techniques.

She embraced the business world and soon discovered she was a natural business thinker and ideas person with the added ability to be hands-on.

Following a successful media career which included working in a variety of marketing roles at
Procter & Gamble, Sharwoods (RHM), an international mobile phone distributor and a technology
start-up business, as well as owning and editing a local newspaper, Alex founded the award-winning company, Just Too Busy in 2005.

Set up as a team of creative business thinkers and strategic marketing consultants who have a healthy
dose of practical knowledge and ability too, Just Too Busy was a solid marketing and creative firm that helped their clients to identify and develop their brand, marketing strategy and marketing plans as well providing the creative ideas and inspiration to put it all into action!

In 2011, Alex re-branded the business to Cornerstone Marketing, realising that what she was actually providing her clients with, was a foundation to their marketing which gave them that all important
competitive edge, and helped them establish a strategy that set them on the path to business success.

Cornerstone still provides a range of implementation services for clients such as logo design, branding, marketing materials, social media, Pay Per Click advertising and SEO services, websites, PR and much more…

But the “cornerstone” about what Alex and her team provides is all about saying the right things, to the
right people, in the right way at the right time. That’s called marketing strategy and planning and it’s what
they do best, for the best business results in the long run.

With over 20 years’ experience in media, communication and marketing, Alex also has an unshakeable knowledge of all-things marketing. She graduated in 1993 with flying colours in a Media & Communications Degree, and in 2008 gained a Guerilla Marketing certification and has recently gained the Chartered Institute of Marketing’s Professional Diploma in Marketing – one of the highest level
qualifications the CIM offers. She is also a member of the CIM. Alex is also a certified inbound marketer with Hubspot.

Alex has been running her own businesses for over 13 years and remains as motivated, driven,
inspired and dedicated to helping other businesses, as she was on day one. Her fun and open
personality complements her ability to really help businesses not only market successfully but ultimately
to be successful.

If you would like to have a chat with Alex or anyone in the
Cornerstone team then just get in touch.

Call us on 01403 700340 or drop us a line: info@cornerstone-marketing.co.uk